Category: Realtà aumentata
Campaign: create a virtual fitting room for a new collection of dresses Dress up. The virtual fitting room is built on the most sophisticated technologies: augmented reality and Microsoft Kinect. Augmented reality allows the customers to select a garment off the rack without having to try it on physically. As a customer, you see yourself onscreen with a 3D copy of a dress. Kinect allows the user to control the program by simple gestures pushing virtual buttons right in the air. “To activate the program you don’t need special markers: the built-in camera tracks a person’s body and superimposes over it a 3D model of the dress.
Created by: AR Door